Friendly WiFi

Does your school offer WiFi access to parents, students and visitors? Join the Friendly WiFi Scheme with SWGfL

We’re delighted to be working in partnership with Friendly WiFi to bring an exclusive discount for UK Schools for the Friendly WiFi trademark license.

The 'Friendly WiFi' symbol is available to any business providing public WiFi, who are committed to supporting the need for safeguarding online content. The 'Friendly WiFi' symbol is displayed by each business signed up to the Friendly WiFi scheme and appears either on their landing page as you sign into their public WiFi, or is visible on signage within the venue.

Wherever this symbol is displayed on site or online, parents and young people can be assured that the business's displaying the symbol have the correct filters in place and their public WiFi service is safe to use.

Register Here

Friendly WiFi

Does my school qualify for SWGfL’s discounted rate?

Simply register with SWGfL to qualify for the discounted rate of £50 per year per school.

What is Friendly WiFi?

The Friendly WiFi Scheme has been created and launched in collaboration with The UK Council for Child Internet Safety (UKCCIS), supported by Government and WiFi providers after concerns were raised by leading child safety charities that children and young people were being put at risk of viewing and accessing inappropriate material when using public WiFi. The commitment made by the main WiFi providers was that their standard public WiFi offering would automatically filter;

  • Webpages known to the IWF (Internet Watch Foundation) that depict indecent images of children and advertisements for or links to such content.
  • Pornography

The RDI were approached to design and launch the scheme because of our strong public 'digital tick' branding which was recognised by millions of consumers throughout the UK's digital switchover. This safe and trusted mark has evolved to take on a new form in the public WiFi arena.

The scheme is designed to help children, young people and adults navigate their way through the high street and when they are making choices on days out and holidays, giving the option to use a 'Friendly WiFi' site to ensure that the public WiFi that they are accessing is filtered. It can be confusing for young people and children to understand what symbols mean, hence why the scheme has been launched to create one symbol which is easily recognised and gives the confidence that the WiFi is filtered and independently accredited.

Venues will be displaying the symbol to make it clear that their WiFi is 'Friendly' and will also provide access and linkage to the scheme website for more information and help for their Customers.

What can Friendly WiFi do for my school?

For children and young people; Friendly WiFi means you are able to make a smart choice about your own online safety. Wherever and whenever you see the colourful Friendly WiFi symbol displayed on the high street, whether it's in your favourite café, restaurant or shop you can be assured that the public WiFi that they provide has been checked and verified so that pornography and child abuse websites are blocked.

For parents; Friendly WiFi offers you peace of mind and a helping hand in the sometimes confusing digital world. Make sure your kids stay safe online when they're out and about by working with us to help educate them to always make the right choice and only use public WiFi services which display the Friendly WiFi symbol. If a shop, restaurant or café display the symbol then you know that inappropriate websites that contain pornography and child abuse images and videos have been blocked.

For teachers; the colourful 'Friendly WiFi' symbol is a simple and straight forward educational and navigational tool that allows you demonstrate to children and young people the best ways to stay safe when connected. The Friendly WiFi team are working in partnership with educational bodies in the UK to develop literature to be used in schools and colleges.