SWGfL 25 Years: Impact, People and Evolution

This year marks a significant milestone, 25 years of SWGfL. Over the past quarter-century, we’ve grown from a small initiative into a global force, supporting millions around the world with vital online safety guidance and services. At the heart of our mission are the people, our dedicated team, our partners, and the individuals and communities who have shaped our journey from the start. 

From our beginnings in 2000, we’ve consistently evolved to meet emerging challenges. We’ve taken a stand against critical online issues such as non-consensual intimate image abuse and the safety and security of educational settings.

As we reflect on our journey, we also look forward, committed to continuing our work, responding to new threats, and ensuring that those in need have a voice and the support they deserve. Thank you for being part of the SWGfL story.

A Global Leader In Online Safety

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A Global Leader In Online Safety

The internet has transformed education, society, and childhood itself. As the online world became more complex, so did the challenges facing young people and educators. SWGfL rose to meet those challenges with a growing suite of tools, services, and support networks designed to make the internet a safer, more inclusive place for everyone.

Our award-winning work has earned the trust and backing of some of the most influential names in tech - Meta, Aylo, Microsoft, TikTok, and others - who stand alongside us in our mission to protect, educate, and empower.

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Collaborating for Change

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Collaborating for Change

At the heart of SWGfL’s success is collaboration. We've worked closely with schools, governments, law enforcement, NGOs, and private industry to develop policies, frameworks, and platforms that support safer online environments. From pioneering the UK Safer Internet Centre to launching initiatives like StopNCII.org, our efforts have directly impacted millions.

We’re proud to be a founding member of critical coalitions and initiatives that set the standard for digital safeguarding worldwide. Our voice is heard in policy rooms, classrooms, and homes, ensuring that online safety is not an afterthought - but a priority.

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Tools That Make a Difference

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Tools That Make a Difference

We don’t just talk about safety - we build it. Our products span a wide range of needs, from filtering and monitoring solutions to digital literacy programs and reporting systems. Each is developed with care, backed by research, and informed by real-world insights from those on the front lines of education and child protection.

Whether it's helping a school prevent cyberbullying, training teachers on online harms, or offering direct support to young people in crisis, our impact is tangible - and growing. 

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Looking Ahead: The Future of Digital Safety

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Looking Ahead: The Future of Digital Safety

As the internet continues to evolve - faster, more immersive, and more interconnected than ever before - so too must our approach to online safety. Artificial intelligence, synthetic content , virtual reality, and algorithmic influence are just some of the emerging challenges we now face.

SWGfL is committed to staying ahead of the curve. By investing in research, forging new partnerships, and amplifying youth voices, we’re preparing for a future where technology can be both empowering and safe.

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